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This playbook is for founders exploring a Community Round. Whether you're testing demand, building a community, or launching your raise — we’ll help you choose the right landing page and make it shine!
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Table of Contents:
They key to any Community Round is rallying your community around what you’re building and creating strong momentum for when you go live! Our landing page templates help you validate investor interest and grow the top of your funnel—so you can convert investors more effectively throughout your fundraise.
Pick the right template for your company and your goals:
| Type | Use case | What it does | Timeline | Example |
|---|---|---|---|---|
| Fundraise | Raise capital from your network | Launch on your domain and capture data on draft investors. |
Once you start getting momentum, set up a Wefunder profile geared towards Wefunder’s 1M investors. You can go live on the marketplace once you raise $50k. | Concurrent with a Community Round | Diem | | Poll | Survey investor interest and validate demand before launching | Collects emails and non-binding investment interest so you have a strong base of warm leads when you start raising. | 2-4+ weeks before launching a Community Round | Frei | | Community | Build and nurture a fanbase from scratch | Gathers people who want to follow your journey and lend a hand. Allows you to post updates and engage with your biggest supporters. | 6-12+ months before launching a Community Round | Legion M |
💡 Not sure which to choose? Use a Poll to start—then upgrade to Community or Fundraise depending on the results.
Tips to make your landing page convert.
Every landing page includes: